“Investing in your Success”

Monthly Archives: April 2016

Spring-Green Welcomes Newest Franchise Owner Marty Amundson

grass

Spring-Green Lawn Care is proud to announce a new franchise owner, Marty Amundson of Green Edge Lawn Services in Rochester and Winona, Minnesota. Amundson started Green Edge Lawn Services in 2002 to supplement his work as a farmer. But in looking ahead, he was interested in a more sound means of planning for his and his family’s future, and eventually his retirement. “I wanted to have control and be my own boss and have the flexibility to spend more time with my kids and wife.”  “I wanted to have control […]

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Adding Complementary Services to Your Green Business Increases Profitability

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When it comes to lawn care, there are many different levels of service offerings that green industry business owners start with—maybe you have handled residential or commercial mowing only, or perhaps you have offered design/build, lawn renovation, landscape design, insect and pest control or weed and fertilization services as well. No matter what your green industry business currently offers, you already understand that by adding the right additional services there’s a good chance you’ll improve both your profitability, customer satisfaction and customer retention. The key is knowing which services you […]

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Green Businesses Pioneer Customer Journey Management

customer satisfaction

Improving your customer experience should be top of mind for any business. But for the landscape and lawn care entrepreneur, how your customers share their business experience can be the difference between success and failure. One of the best and most cost effective ways to earn new customers comes from referrals. Providing outstanding customer experience is one of the best and easiest ways to create a positive brand experience and encourage customers to refer your services to others. Top-of-class businesses are also able to build brand advocates. Advocates share their […]

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Economic Trends and Your Green Business

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Economically speaking, the past decade has been a roller coaster for everyone, and the green industry is no exception. According to the research firm IBISWorld, businesses that fell into the landscaping services category experienced a 13 percent drop in revenue when the Great Recession hit in 2008. The economic turnaround But the economic news continues a positive trend, with 2014’s revenue at $73 billion and 2015’s revenue figures hitting $77 billion for the industry, the highest it has been since 2007 when it was $69.5 billion. For the next five […]

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