Spring-Green Lawn Care is pleased to announce Chris Casselberry, a franchise owner servicing the Baton Rouge, LA. market, has expanded his franchise territory approximately 90 miles east to the Slidell, LA. market to include Livingston, Tangipahoa and St. Tammany parishes.
“Chris and Sheila, along with their sons, have created a strong local brand in the Baton Rouge market by building long-lasting relationships with their customers and providing a high level of service and professionalism. I look forward to seeing them continue that success in Slidell and areas in between.”
“The Casselberrys are a great example of a family-owned company who built a highly lucrative green industry business, but still found the value of partnering with Spring-Green to help achieve their goals of growth and sustainability,” said James Young, president of Spring-Green. “Chris and Sheila, along with their sons, have created a strong local brand in the Baton Rouge market by building long-lasting relationships with their customers and providing a high level of service and professionalism. I look forward to seeing them continue that success in Slidell and areas in between.”
Casselberry, who operates his landscape and pest control company GreenSeasons in conjunction with Spring-Green, saw an opportunity to grow the residential lawn fertilization and weed control portion of his business in familiar areas.
“We have a branch in Slidell for our landscape company,” said Casselberry. “So it was natural for us to expand our Spring-Green franchise to that area so we can go after new residential accounts, as well as offer additional services to our current commercial accounts.”
Casselberry, along with his wife Sheila and four sons, continues to look for opportunities to grow the business. He points to Spring-Green and its marketing support as an important factor to that growth.
“Spring-Green’s marketing support is still key for us, especially when we go to capture new residential accounts in our expanded territory,” explained Casselberry. “The national call center, direct mailing programs and the analytics behind it all have proven to be successful for us. It’s something we couldn’t do effectively on our own.”
Learn more about Chris Casselberry and how the strategic partnership between GreenSeasons and Spring-Green began. For more information on how Spring-Green Lawn Care can work in conjunction with your existing green industry business, call (800) 777-8608.