Mark Twain famously said, “Twenty years from now you will be more disappointed by the things that you didn’t do than by the ones you did do.” The decision to grow your green industry business is a big one, and it’s understandable that you may have some hesitation about making the leap. But who wants to look back and regret not growing your business when the opportunity presented itself?
Growing or expanding your existing green industry business is probably not an idea that popped into your head overnight. As a business owner, you’ve seen some indicator that has planted that seed in your mind, whether it is an untapped market or customers requesting services you don’t currently provide. Some say, every moment that you hesitate to capitalize on those indicators results in lost money for you and your family.
Travis Snead, owner of T and T Lawn and Sweeping Services in Shallotte and Wilmington, North Carolina, understands the hesitation. He investigated several other ways to expand and grow his business in 2013 in an effort to diversify his existing business and create a more stable income, including Spring-Green Lawn Care. Snead recalled that his interest in Spring-Green was real, “But I didn’t pull the trigger. I second-guessed myself.”
One year later, his hesitation behind him, Snead purchased the Spring-Green franchise for the Wilmington/Brunswick County market. Ultimately, he made his decision based on his feeling that Spring-Green shared his goals and direction. “I looked at other opportunities, but they just didn’t fit me. We’re a family business, and when I met the folks from Spring-Green it really felt like more of a family.”
The cost of hesitation
During his first year as a Spring-Green franchise owner, Snead experienced growth of about 300 percent. Franchise owners are able to achieve that kind of growth because of what Spring-Green offers them in terms of business planning, operational and marketing assistance.
But there are other ways that Spring-Green assists franchise owners in increasing their profitability, too. For instance, most franchise owners opt to co-locate their Spring-Green operations with their other green industry business, especially while they are growing to keep overhead low. Spring-Green also helps by establishing national pricing programs with key distributors, which ensures franchise owners receive favored pricing on materials. Finally, Spring-Green offers advanced equipment to regulate material usage, treating only the areas that need treatment and eliminating waste.
Interested in learning how you can diversify with Spring-Green Lawn Care? Call 1-800-777-8608 or visit us at www.growmygreenindustrybusiness.com.