“Investing in your Success”

Spring-Green Blog

Tips for Winning Back Lost Customers

customer winback

It happens, even to the most conscientious company with the best product, the best possible customer service, and all the right moves post-sale – customers fade away for a variety of reasons. But sometimes the prevention and win-back initiatives can be like picking low-hanging fruit that lifts the bottom line and decreases the cost of acquiring a sale. […]

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Diversification and Investing: The Perfect Pairing

investing diversify

In the business world, terms are often tossed around in meetings and discussions with little context or that lack deep understanding. Some of these terms even rise to the level of “buzzwords” without an outline of what they mean or how they function in real life. As business leaders, we may find ourselves wanting to drill down on terms to ensure that our understanding is accurate, and our knowledge base is working for our business objectives. […]

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Guidelines for Working from Home

home working

As we all continue to get adjusted to working from home, you may find yourself needing some assistance getting into your new routine. It can be challenging to juggle both home and work obligations while in the same environment, so check out these guidelines that may apply.

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The Four Types of Diversification Strategies

As the workforce continues on a trend toward globalization and as competition becomes steeper than ever before, the need for a diversity strategy is transitioning from a “nice to have” to a necessity. Use this brief guide to help you unpack the four types of diversification and the strategies that align with each one.

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A Deep Dive Into Diversification & Why It Matters

Diversification is a buzzword that’s often thrown around as the secret sauce to success in your business. Still, truth be told, many of us may not have a deep understanding of what diversification actually entails and why it even matters. Let’s unpack what it means to diversify your business and get maximum returns on your investment in your business.

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How to Help Your Employees Avoid Burnout Using SMART Goals

SMART Goals

How SMART Goals Help Your Employees Stave Off Burnout There is a fine line between motivating your team to be driven toward success at work and working so hard that you burnout. Your job as a leader in your organization is the key to guiding your employees toward balancing their goals, optimizing productivity, and not approaching burnout. Some might say, it’s working smarter, not harder. A team of overworked, burnt-out workers can leave a deep, negative impact on your culture, your ability to innovate, your recruiting efforts and, ultimately, your […]

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Surefire Ways to Measure Customer Satisfaction in the Green Industry

  Businesses in-the-know are placing emphasis (and investment) on making sure their customers are happy because they understand the impact customer satisfaction has on the bottom line. Why Customer Satisfaction Matters: Hubspot reports 80% of customers will switch companies after one poor service experience. Microsoft reports 54% of consumers have higher customer service expectations than they did one year ago. In 2017, Statista reported that 64% of American consumers reached out for some form of customer service from businesses. Define and monitor Customer Satisfaction: Define what customer satisfaction looks like […]

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5 Reasons to Start Paying Attention to Cultural Diversity in the Workplace

Cultural diversity in the workplace is a top agenda item for savvy businesses around the globe. These savvy businesses understand the importance of diversity and inclusion, as well as the benefits it can bring to the overall success of their operations. The fact is that ignoring cultural diversity is no longer an option. As our world, our country, and our communities become increasingly diverse, so does our workforce. By embracing cultural diversity, you’ll find countless advantages that include, but are not limited to: A more productive, engaged workforce An increase […]

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Social Recruiting: Is Facebook Your Best Tool To Recruit Employees?

social recruiting

The job market is becoming increasingly competitive. With unemployment rates the lowest they’ve been in decades, recruiting top quality candidates has become increasingly difficult for businesses in nearly all industries. Because of this challenge, along with the pervasiveness of social media in today’s society, businesses have found a new outlet to connect with potential new employees on Facebook. Facebook, with 2.41 billion users, offers vast potential as a channel to tap into candidates actively seeking employment as well as the harder-to-reach talent that isn’t looking but might consider making a […]

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6 Tips to Avoid Procrastination Pitfalls in the Workplace

procrastination

“Never put off until tomorrow what you can do today.” This infamous Ben Franklin quote that has become an idiom of the English has, most likely, been ingrained in our psyches from a young age. When we are young, our parents teach us not to procrastinate with school work and chores, but sometimes adults in the workplace reverse course and begin to procrastinate in our jobs, creating inefficiencies, decreased revenues and increasing the cost of doing business. There are many reasons that your employees may be procrastinating, including: They are […]

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